In case you don’t follow business or personal finance news, financial “guru” Suze Orman recently announced the launch of her new prepaid debit card. This article has nothing to do with the card itself. If you want to know more information on it, you can head over to the DollarVersity Facebook page where I’ve been collecting the reviews from my fellow personal finance bloggers. No, instead, this is about how Ms. Orman reacted to criticism directed her way regarding this new product, and how she may have done some serious damage to her brand in doing so. If you’re not careful, you can destroy a reputation in much less time than you can build one.